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Contact person for... - dr. MCD (Muriel) Verain MSc

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• Analysing Consumption Motives

  In addition to a knowledge of consumer purchases, preparation and the consumption of products, effective consumer marketing activities require a...

News

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  How do we get bean burgers on the menu?

  8 juni 2023 | How do we get bean burgers on the menu? - WUR category_news How do we get bean burgers on the menu? Published on June 8, 2023 There are opportunities...
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  Diversity between and within groups of flexitarians, vegetarians and meat eaters

  14 november 2022 | Two recently published studies from Wageningen University & Research compared consumers with various eating patterns. The studies focussed...