What do tastes and smells trigger in the minds of consumers? And how are these responses affected by nutrient content, hunger, satiety and personal characteristics? How do food properties affect gastric dynamics and satiety? During this seminar on the occasion of 5 years of food and health related 3T-MRI research researchers will present applications of 3-T MRI in the food domain that can answer these and other challenging questions.
To broaden your horizon even more, the role of 3T-MRI in sports medicine and neuromarketing will be presented. You are welcome to join this seminar to learn about the possibilities of 3T-MRI in food, health and consumer perception research, and to meet the experts.
Unfortunately, registration for this seminar is closed.
|14:30||Registration, coffee and tea|
|14:50||Welcome||Dr. Edda Neuteboom, Business Developer Wageningen University & Research, Shared Research Facilities|
|15:00||3T-MRI: 5 years of tunnel vision||prof. Kees de Graaf, Chairman Division of Human Nutrition, Professor in Sensory Science and Eating Behaviour, Wageningen University|
|15:15||Look, taste, swallow and beyond – measuring food-gut-brain interactions with MRI||Dr. Paul Smeets, Senior scientist, Wageningen University|
|15:30||Stimulate your nose in the MRI: brain response on odour and taste||Dr. Sanne Boesveldt, Assistant professor, Wageningen University|
|16:00||Beyond body weight: measuring body composition with MRI/MRS||Dr. Marco Mensink, Assistant Professor Nutrition and Health, Wageningen University|
|16:15||Role of imaging in elite sports – from diagnosis to gold||Bas Maresch, radiologist Radiologisch Centrum voor Topsport|
|16:30||How commercials seduce: fMRI in consumer neuroscience||Nienke Tjalma, MSc., Researcher neuroimaging Alpha.One|
|16:45||Meet the experts & drinks|