Webinar

Webinar UGC#3: Vertical Harvest and Mission Canvas

Are you interested in how social impact and urban farming can go hand-in-hand together? Then join us on 22 November during the second webinar!

Organised by Wageningen University & Research
Date

Mon 22 November 2021 16:00

In the first part of the webinar, Nona Yehia, Co-Founder and CEO of Vertical Harvest, will tell the story of this unique business venture. Vertical Harvest runs cost-effective and profitable hydroponic farms that provide inclusive employment for underserved populations. A flourishing business with a mission that illustrates that if you get it right, social impact, economic feasibility and high-tech food production can go hand-in-hand.

​​​​​​​In the second part, Lisa Ploum (StartHub Wageningen) will reflect on Vertical Harvest’s example and show how to use Mission Model canvas to design your own social impact enterprise. You will find out what it takes to get it right!