From a cultural anthropological perspective, authors of the textbook Intercultural Sensitivity Carlos Nunez and Raya Nunez Mahdi take us on a tour through time across cultures. Culture is learned. It influences the way we think, feel and behave. It even shapes our perception of time, and distorts our judgment of other time perceptions. We are not always conscious of culture’s impact on our communication. Let alone on what this means to others.
How does the cross-cultural experience of time manifest itself in our everyday life communication? Is time linear and a tangible commodity? Do we talk about time as if it were money? You gain it, save it, waste it, and lose it. Is “on time” our mark of quality? And do we plan time and tasks linearly into neat compartments with timetables, clocks and agendas? According to the speakers, in most parts of the world time is fluid, and people get just as much done with less planning and fewer agendas. People live in a sea of time, and time moves spatially rather than linearly. Time is elastic and adjusts itself to your needs.
What are the benefits of linear time? And what are the opportunities in adopting a less restricted, compartmentalised spatial time? Can we have both? Discover the fascinating complexities of time, communication and culture during One World Week.
About Carlos Nunez and Raya Nunez Mahdi
Carlos and Raya Nunez are retired lecturers and authors of the textbook Intercultural Sensitivity. Carlos Nunez is Colombian. He studied Urban Planning at Delft University of Technology, specialising in Computer Modelling for Management Decision Making. Carlos developed management simulation games using cultural diversity as leverage for improved decision-making. He lectured Operations Management and International Business at Rotterdam Business School, Utrecht University of Applied Sciences and Sorbonne University in Paris.
Raya Nunez Mahdi is Indonesian, and grew up in Thailand, China, Indonesia, Russia, the Netherlands and Germany. She studied Cultural Anthropology at Humboldt University in Berlin, Germany, and studied Social and Medical Anthropology at the University of Amsterdam. Raya lectured Intercultural Management and Global Citizenship at Utrecht University of Applied Sciences, and Intercultural Communication at Sorbonne University in Paris.