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Caspar Krampe was born on the 29th of July 1987 in Viersen, Germany. He was awarded a Bachelor of Science in Psychology in 2012. He furthered his studies at Maastricht University and the University of Milan where he earned a Master of Science Double Degree in Work and Organisational Psychology (2013) and Cognitive Science and Decision Making (2014). In 2015, he started his career in academia as a research associate at the Heinrich-Heine-University Düsseldorf, Germany. Here he worked as research lead and coordinator on several projects with a focus on consumer neuroscience, agricultural-marketing, marketing and retailing. During his time in academia he also served as a visiting research scholar at the National University of Ireland in Galway and the University of Glasgow, Scotland. Next to his tenure at the HHU, Caspar Krampe finished his doctoral studies at the Chair of Marketing with the highest distinction in Mai 2020. Next, he was involved in teaching and contributed to other research projects within the marketing department.