Back to profile profile_subnav_contactperson - ir. WHM (Willy) Baltussen type_page True and Fair Pricing Wageningen Economic Research investigates how true and fair pricing is established and how it can be used to achieve a sustainable food system. Monitor Market Functioning Each company in the agricultural value chain should benefit from equal opportunities, from a cocoa farmer in Ghana to major European fruit and... News True Cost Accounting: transparency about the cost of food and food production 8 december 2022 | True Cost Accounting is alive. It’s a first step towards more sustainable production chains for food, fodder and non-food items because it sheds... Sustainable Livestock Farming? “Taxes that Are Returned to the Livestock Farmer May be Effective” 19 juli 2021 | Under the right conditions, income from taxes on meat products that is returned to livestock farmers by the government can make the livestock farming... What is the true price of our food? 18 juni 2019 | Food production involves all kinds of costs that don’t factor into the price. Air pollution, child labour and loss of biodiversity for example....