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Data-Driven Agri-Food Business

Key details

About this course
  • Online & On-site
  • 19 & 20 November 2026 (on-site)
  • 15h self-study upfront (online)
  • € 1,525.00

Learn about this course

Introduction
Digitalisation is transforming the agri-food sector from production to consumption into a data economy. New digital technologies like generative AI are advancing at an overwhelming pace. It is quite a challenge how to utilize these for digital innovation that matters your business. This requires clear insight into how these new technologies can create new business value through data-driven products, services, processes, and business models. Successfully navigating digital transformation involves much more than just technical development. It is particularly about exploring, adopting, integrating, and implementing existing technologies in your organisation. This course provides inspiration and actionable insights to help you achieve that goal.

For who is this course fitting?

Target audience

This course is designed for professionals working in the agri-food sector and related public and private services with an interest in new business development, ICT, marketing and governance. For instance, business analysts, information managers, project managers, policy makers and professionals involved in digital transformation. Technical data proficiency is not required and not taught during this course.

Learning outcomes

Learning outcomes
  • Make strategic choices on digital innovation for your own organisation.
  • Understand collaborative data-driven business models, governance modes and business architectures that leverage digitalized data.
  • Address critical concerns such as privacy, transparency, and the distribution of power.

Programme details

Programme

This course introduces you to an integrated approach of organisational, societal and technical challenges and opportunities concerning data-driven agri-food business. The programme consists of online self-paced preparation followed by a 2-day on-site programme at Wageningen Campus where you meet your peers. Guided by experts you work on real-life case studies and a personal case to put the theory in practice.

Together, you will explore the future challenges of:

  • Big Data Developments
  • Data Economy
  • Data Platforms and Data Spaces
  • Responsible Data Sharing

Via the Blue button below you can download the brochure with the full programme.

Certification

Certification

After attending this course, a certificate is issued.

“This course offers a great way of integrating data management concepts in agri-food business”
Paula Hurtado Lopez
Project leader Data Science at Rijk Zwaan, The Netherlands, Participant 2025

Brochure Data-Driven Agri-Food Business

Our course leaders

Course leaders

Interested in Data-Driven Agri-Food Business?

Organisational unit

Wageningen Academy

Educational type

Course

Interest area

Data

Date

Thu 19 November 2026 -
Fri 20 November 2026

Price

€1525 - Includings on-site tuition, one dinner, 2 lunches and 6 months' access to the online course content.

Accreditation

Certificate

Format

Blended

Course starts immediately

Fixed start date

Language of instruction

English

Minimum number of learners

20

Maximum number of learners

25