Master's Sustainable Business and Innovation

The world faces enormous sustainability challenges and must rely for an important part on innovative businesses to address these. To become a part of sustainable solutions, firms and markets need to transform, realising organisational renewal and sustainable value propositions, making effective use of data‐driven and smart innovations, and re‐aligning with partners in global and local value chains. In this Master programme, you will acquire knowledge, skills and competencies from both, business science and marketing, to become a manager, marketer or entrepreneur who can lead a sustainable business, contributing to a sustainable future.

Why this programme?

  • You acquire knowledge and skills on business theory and marketing, develop competences suited to be able to be a changemaker for sustainability.
  • You understand and develop knowledge on managerial decision-making for necessary innovations for renewal.
  • You gain a multidisciplinary perspective on how companies, markets and sectors change to become part of a more sustainable future.

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Study programme of Sustainable Business and Innovation

This is a two years programme, including a hands-on Consultancy course, an Internship and a Major thesis. If you want to know more, check the Programme of Sustainable Business and Innovation.

Application and admission

If you have a BSc in Management and Consumer Science, you are eligible to this master's programme. Check out Admission requirements and application procedures to know whether your situation fits to the admission requirements of the master's track.

Key Facts

Key Facts of Sustainable Business and Innovation
Degree: MSc in Sustainable Business and Innovation Study Duration: 2 years (120 ECTS)
Language of instruction: English Start: September
Mode of study: Full time Contact hours: 15 p/w + self-study hours
Location: On campus Admission: See 'admission page'

Student experiences

The best way to get to know a place is by getting to know the people. Sign up to become a Student for a Day, or read about students sharing their experiences with you about the master’s programme and student life in Wageningen on the page Student experiences.

The best way to get to know a place is by getting to know the people. Sign up for a student-for-day day or read about students sharing their experiences with you about the master’s programme and student life in Wageningen on the page
Student Haley

Joining the MME-A programme allowed me to find my passion for social sustainability, foster connections with knowledgeable scholars and helpful peers, which made the experience enjoyable.
Student Klaudia

Future career

“The future looks bright!” – After successfully completing the Master's programme in Sustainable Business and Innovation, a wide range of professional opportunities are open to you, in particular at the crossroads of business and sustainability. As typical "boundary crossers",graduates are being able to work with people from different departments and backgrounds. You can, for example start a Traineeship and later work as a manager or consultant in Commercial Business or a Government department. Or as a researcher or teacher at a university. For some examples see Career perspectives and opportunities.