Consumer Behaviour Through our consumer research we aim to understand how consumers perceive, choose, acquire, use, and discard commercially available sustainable products and services in a social context. Our projects Project Meal Clicks: tracking consumer preferences and demand for online meals ordering Project Pride and Prejudice Project Animal-free milk proteins Project COMFOCUS: Communities on Food Consumer Science Project Transparent, healthy & sustainable Project INSECTFEED Project Accelerating the transition to plant-based proteins Project RUMIGEN: Specifying acceptance opportunities for genomic and epigenomic approaches Project Synergia Project CAPITALISE Project Sustainable Labelling for Food: Consumer choice and Inner Mechanisms Project ToNoWaste Project Reducing Pesticide Use in China: Smart Solutions from Pesticide Labeling Project Socio-technical decision support systems for sustainable and healthy food choices in online shopping Project Emotions, situations and sustainable consumption Linkedin Whatsapp Twitter Email