LMA (Anh) Nguyen, MSc

Anh (Ariel) Nguyen is a PhD candidate at Wageningen University & Reearch.

She obtained her BSc. degree in Marketing at International University - Vietnam National University, Vietnam. Then, she continued her study at Maastricht University, the Netherlands with MSc. degree in Strategic Marketing and MSc. degree in Business Intelligence and Smart Services. 

Apart from her academic experience, she spent 4 years in industry to work at Marketing department for Product Lifecycle Management (PLM software) in Vietnam before moving to the Netherlands. After obtaining her Master's degree, she worked at a Japanese educational start-up to help them construct a marketing strategy for their early phase.

Within her current research project, she investigates an innovative marketing framework to solve the "free rider" problem of public goods.