People of the Marketing and Consumer Behaviour Group
Chairholder
The fundamental research at Wageningen University & Research is conducted by chair groups. Each chair group, under leadership of a professor / Chair Holder, has its own area of expertise. Meet the Chairholder and the team of this Chair Group.
Research and teaching staff
PhD researchers and postdoctoral scholars
Secretariat and support
Marketing and Consumer Behaviour
Marketing and Consumer Behaviour, led by Ilona de Hooge, carries out research focusing on marketing and consumer behaviour issues related to food and agribusiness.