Digital innovation in Agri & Food

Agriculture and food production is increasingly being digitalised by using all kind of smart devices and intelligent software systems. It may seem like only technical specialists and engineers can help digitalisation, but we think digital innovation is much more a social experiment requiring socio-economic insight.

Digitalisation generates many data from for example crops, animals, logistic movements, and consumers. Data is considered “the new oil", but how do you analyse and use these huge amounts of data for new business models? What information systems can be used? Do you have to develop new systems for data analysis? What about safe handling and sharing of data? Is it fair if others use your data to generate new business?

What do you need? We can help you with:

Our multidisciplinary, collaborative & agile approach

Initially, it is usually unclear what you can do with your data. How do you use your data in the most effective way? How do you combine your data with those of external sources and partners to create added value?

To help you get the most out of your data, we developed a multidisciplinary and collaborative approach.

A multidiscipinary, collaborative, agile approach for digital innovation
A multidiscipinary, collaborative, agile approach for digital innovation

We bring the right partners together who step-by-step develop digital solutions step-by-step. In this development process, we are not only supported by state-of-the-art knowledge on data science, information modelling, and management, but also by business modelling, governance, and ethics.

In our projects we combine use cases from various sectors. In this way, we can learn from each other: We create synergies by building a vibrant innovation ecosystem and collaboration space. We do this in small projects as well as in large-scale pilots such as IoF2020.

About digital technologies

As mentioned before, applying digital technologies should be embedded in an integrated innovation process. This process should be optimally supported by socio-economic knowledge.

Besides applying our socio-economic approach, in some of our projects we explore specific digital technologies, such as:

  • Blockchain Technology
  • Artificial Intelligence
  • Big Data Analytics
  • Machine Learning
  • Linked Data
  • Internet of Things
  • Smart Networks and Services (5G)

If you are interested in one of these specific technologies, please contact us and we can help you to address your questions.

About Wageningen Economic Research

Wageningen Economic Research is the social and economic institute for applied research at Wageningen University & Research. We support the business community, government authorities and NGOs in the transition to a more sustainable and healthier food system. To this end, we offer the latest evidence-based insights. These are directly applicable to the development of strategy and decision-making, which provides us with the means to enable our clients to make informed and accurate decisions about their commercial strategy.

Why choose us:

  • Refreshing insights
  • Domain & sector knowledge
  • Interactive & integrated approach
  • Operating on every continent
  • Internationally leading
  • One stop shop