Publications of the Marketing and Consumer Behaviour Group
Researchers of the Marketing and Consumer Behaviour Group publish on a regular basis in scientific journals, professional journals, scientific and popular books, and proceedings.
Our publications
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Pilot: Eiwitmonitor 2023 : Inzicht in de verhouding plantaardige en dierlijke eiwitten in vraag en aanbod
Wageningen: Wageningen Economic Research -
Do tips lead to healthier groceries?
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Bundling of inputs and services for sustainable smallholder agriculture : the concepts, theoretical arguments and bundle designs using conjoint analysis
International Journal of Agricultural Sustainability (2024), Volume: 22, Issue: 1 - ISSN 1473-5903 -
Is More Merrier? Consumers’ Inferred Value of Sustainable Aspects for Plastic Food Packaging
Journal of International Food and Agribusiness Marketing (2024) - ISSN 0897-4438 -
Understanding consumer attitude toward the name framings of cultured meat : Evidence from China
Appetite (2024), Volume: 195 - ISSN 0195-6663 -
Reducing food waste by simply measuring it : insights from interventions to reduce household food waste
British Food Journal (2024), Volume: 126, Issue: 2 - ISSN 0007-070X - p. 812-833. -
Consumer segments less or more willing to adopt foods with microalgae proteins
Food Quality and Preference (2024), Volume: 113 - ISSN 0950-3293 -
Impact of food swap recommendations on dietary choices in an online supermarket : A randomized controlled trial
Appetite (2024), Volume: 194 - ISSN 0195-6663 -
Accuracy of agricultural data and implications for policy : Evidence from maize farmer recall surveys and crop cuts in the Guinea Savannah zone of Ghana
Agricultural Systems (2024), Volume: 214 - ISSN 0308-521X -
(Un)believably Green : The Role of Information Credibility in Green Food Product Communications
Environmental Communication (2024) - ISSN 1752-4032