Publications of the Marketing and Consumer Behaviour Group
Researchers of the Marketing and Consumer Behaviour Group publish on a regular basis in scientific journals, professional journals, scientific and popular books, and proceedings.
Our publications
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Opinion note : Digitalization in sensory and consumer science – Summary perspectives from presentations at the 15th Pangborn sensory science symposium
Food Quality and Preference (2025), Volume: 124 - ISSN 0950-3293 -
Consumer acceptance of mycelium as protein source
Food Quality and Preference (2025), Volume: 122 - ISSN 0950-3293 -
Increasing the purchase intentions for suboptimal products : Comparing potential marketing strategies
Food Quality and Preference (2025), Volume: 123 - ISSN 0950-3293 -
Lidl wil vleeseter overtuigen, ondanks vega weer uit vleesschap
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Consumer acceptance Mycelium
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Eiwitten voor het leven
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What Drives SMEs’ Willingness to Switch to Sustainable Production Systems? Evidence from the Netherlands
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Meer vleesvervangers verkocht: Lidl haalt vegavlees weer uit het vleesschap, ondanks geslaagde proef
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The Intertwinement of the Physical and Digital Worlds in the Development of Food Literacy Competencies
Nutrition Reviews (2024) - ISSN 0029-6643 -
Voedselverspilling bij consumenten : Factsheet